Industry № 01 · Fall Protection PPE · Engineered Systems · Inspection · Training

Sales ops, built for the fall protection business.

We've lived inside this industry. We know the difference between selling a self-retracting lifeline and a CRM seat. And we know why most sales-ops consultants can't help your business.

PPE Manufacturers Distributors & Supply Houses Engineering & Installation Inspection & Training $1M — $50M Revenue
01 — Why Us

Built inside Honeywell Safety Products.

Before Pristine Atelier, I spent years inside one of the largest fall protection manufacturers on earth — building sales analytics, operational dashboards, and the systems that turned channel chaos into a predictable revenue engine.

10+ Years inside global PPE & safety operations
100s Of channel partners & distributors managed
$50M+ Of safety category revenue operationalized
02 — What's Actually Broken

The four leaks bleeding your fall protection business.

These aren't the generic "sales is hard" problems. These are the specific operational leaks we see in every fall protection company we audit — manufacturer, distributor, or installer.

01

The channel is a black box.

Distributors hold most of your pipeline — but you can't see it. Sell-in is your guess. Sell-through is their secret. By the time you find out a regional rep dropped the line, the quarter is already gone.

Fix: Channel visibility & partner scorecards
02

Quoting takes hours, not minutes.

An anchor + lanyard + harness + SRL configuration becomes a 14-tab spreadsheet. Reps cobble together pricing manually. Buyers wait three days for a quote that should take twenty minutes — and a competitor wins the spec.

Fix: Configure-price-quote automation
03

Recertification revenue is forgotten.

Every harness needs an annual inspection. Every competent person needs recurring training. Your installed base is a renewing revenue annuity — and most fall protection companies have no system tracking when each customer is due.

Fix: Renewal & recertification engine
04

You're losing on the spec sheet.

The deal was decided months ago, in an engineer's drawing. By the time the GC calls for bids, you're competing on price against a spec that already excluded you. Most teams have no system tracking which projects are in spec phase, or who specified what.

Fix: Specification pipeline & project tracking
03 — Why Specialized Matters

Most sales-ops consultants don't know your business.

A generalist consultant brings a Salesforce template and a stage gate framework. That works for SaaS. It collapses the moment you try to bolt it onto a channel-led, project-specified, recertification-heavy business.

Operational reality
Generic sales consultant
Pristine Atelier
Channel pipeline
Treats distributors as "leads"
Sell-in / sell-through dashboards, partner tiering, joint pipeline reviews
Configured product quoting
Bolts on a generic CPQ & hopes
Product-aware CPQ logic mapped to harness / anchor / SRL families
Specification selling
Doesn't model spec pipeline at all
Architect & engineer tracking, spec-influence scoring, win/loss by spec
Recertification revenue
Treats it as "service" — ignored
Renewal engine tied to inspection cycles & training calendars
Forecasting
Probability × stage — fails in project work
Project-aware forecasting with award dates, holds, and rollover logic
Field rep productivity
"Log in the CRM more often"
Mobile-first workflows for reps in the field, not at desks
04 — The Method

A 90-day install,
tuned for your industry.

Same three-phase install we run for every B2B engagement — but every blueprint, automation, and playbook is built around how fall protection actually sells.

01 / 03 Channel
& pipeline audit
02 / 03 CPQ, CRM
& renewal engine
03 / 03 Train reps
& optimize
01 Weeks 1 — 2

Channel & pipeline audit.

02 Weeks 3 — 8

Build the systems.

03 Weeks 9 — 12

Train, optimize, hand over.

We map your direct + channel pipeline, audit your distributor performance, review your specification activity, and tally your installed base for recertification revenue. By week 2, you see the full picture.

Channel performance tier mapDeliverable
Pipeline + spec auditDeliverable
Recurring revenue inventoryDeliverable
Outcome You see every revenue leak in your business, ranked by size.

We build your CPQ, configure your CRM for channel + project work, stand up your specification tracking, and turn your recertification calendar into an automated revenue engine.

Product-aware CPQ buildDeliverable
Spec & project pipelineDeliverable
Recertification renewal engineDeliverable
Outcome A fully operational system your reps and distributors actually use.

We train your inside reps, your field reps, and your distributor partners on the new system. Weekly pipeline reviews and renewal calls turn the machine into a habit, not a project.

Field rep onboardingDeliverable
Channel partner playbookDeliverable
Weekly revenue review cadenceDeliverable
Outcome A self-sustaining revenue engine across direct, channel, and renewals.

We speak the standards.

OSHA 1910 / 1926 General industry & construction fall protection rules
ANSI Z359 Personal fall arrest systems family of standards
ANSI A10.32 Construction industry fall protection requirements
Competent Person Training cycles, recertification cadence, audit trails
05 — The Fit

Who this is for
in fall protection.

We work with PPE manufacturers, distributors, certified installers, and training providers. The common thread: $1M–$50M revenue, real operational complexity, and a willingness to fix it.

This is for you if…

You manufacture, distribute, install, or train in fall protection.

Most of your pipeline lives in the channel — and you can't see it clearly.

Quoting configured product is a daily bottleneck for your team.

You know your installed base should renew but no system tracks it.

You want a partner who already speaks your standards.

This is not for you if…

×

You're a fall protection startup pre-revenue.

×

You think your sales team's only problem is "more leads."

×

You want a generic CRM rebuild, not a tailored system.

×

You're not willing to involve your channel partners in the fix.

×

You want the cheapest option, not the best ROI.

06 — Honest Answers

Fall protection
questions.

The questions PPE leaders, distributor execs, and engineering firm owners ask before booking the audit.

Yes. I spent years inside Honeywell Safety Products managing channel performance for hundreds of partners. I know what a master distributor agreement looks like, how MAP pricing fights play out, and why a regional rep ghosts your line in Q3. We don't need an education on the channel — we go straight to the fixes.
Yes — and arguably faster. Distributors have direct pipeline visibility manufacturers don't, but most still run their sales operation in spreadsheets and tribal knowledge. The CPQ, renewal engine, and specification tracking work map cleanly onto the distributor model.
It matters in a good way. Engineered systems (horizontal lifelines, custom anchor design, fixed roof systems) have longer sales cycles, more spec-phase activity, and bigger deal sizes — which means the operational lift from a proper specification pipeline is enormous. This is often where the fastest revenue wins live.
We treat it as the renewing revenue engine it actually is. Every harness, lifeline, and competent person certification has a renewal clock. We build automated workflows that surface every customer 60-90 days before they're due — with the rep prompted to call, quote, and close. For most clients, this single workflow pays for the entire engagement.
That's the test. We design every workflow mobile-first — a rep can log a site visit, generate a quote, capture an inspection note, or move a deal forward from a phone between job sites. If the system can't survive a rep at a construction site with one bar of signal, it doesn't ship.
Same as our core engagement: $8,500/month for the 3-month install. $25,500 total. Most clients pay it back within the first 90 days from the renewal engine alone. And if we don't hit your targets, we keep working free. See the full offer breakdown →
07 — Last Word

Stop guessing what your channel is really doing.

Book a free 30-minute fall protection sales audit. I'll look at your direct pipeline, your channel performance, your spec activity, and your recertification revenue — and tell you exactly where the leaks are.

Book your free fall protection audit 30 min · No pitch · No pressure
30 min Audit length
$0 Cost to find out
2 slots Remaining this quarter